Top 5 iOS Business Apps in Colombia: Q4 2024 Performance

In the fourth quarter of 2024, the iOS business app landscape in Colombia saw notable trends across the top five performing applications. Based on data from Sensor Tower, here's a closer look at how these apps fared in terms of downloads, revenue, and active users.

LinkedIn: Network & Job Finder showed a steady weekly revenue, peaking at approximately $14K in late November. Weekly downloads fluctuated, with a notable increase to 6.9K in mid-October, while weekly active users remained robust, exceeding 320K by mid-December.

Adobe Acrobat Reader: Edit PDF experienced a gradual decline in weekly downloads, starting at 4.5K and dropping to 2.5K by the end of December. Revenue showed a slight decrease, starting at $3.5K and ending at $2.5K. Active users peaked at over 636K in late October before tapering off.

WhatsApp Business saw steady weekly downloads around the 9K mark, with revenue peaking at $2.3K in mid-December. Active users stayed strong, with figures consistently above 800K throughout the quarter.

Zoom Workplace had a downward trend in downloads, from 8.8K to 3.6K by the end of December. Revenue fluctuated but peaked at $1.8K in late October. Active users declined significantly from 579K in October to 254K in December.

iScanner: PDF Document Scanner maintained a stable revenue, averaging around $1.4K weekly, with downloads remaining below 600. Active users peaked at 803 in late October but declined to 542 by the end of the year.

For more detailed insights and data, visit Sensor Tower's platform.